read at PSFK
this will carry more water with forward thinking consumerist dollars than millions of dollars of online
and traditional media time. Fuck just do a intelligent media push with this info, get one celeb dying for some reason to talk
and start a push for more of this type of thing. it will both bring in the ellusivee demographic and set the brand infront as the
leader with in the demographic. ehhhh im preaching to the choir of myself but its good to see the word become born.